La Fee was a disappointing experience, and I doubt I would purchase it again. The flavor, however, is not as offensive to me as others reported. The color is not unappealing, but definitely fake. The aroma and flavor, however, are the biggest let downs. The aroma is mostly alcohol with a tinge of anise and the flavor starts with anise, is immediately overpowered by alcohol and finishes with a mild burn. In general, I don't mind those brands that have simple or one dimensional bouquets. However, other brands generally compensate for their simplicity with an appealing single-flavor.